Taqveem

Master in Digital Media

December 2023

The Creative School, Toronto Metropolitan University (TMU), Ontario, Canada

Graduate in Multimedia Arts and Mass Communications

2013 - 2015 , 2008 - 2012

National College of Arts and Forman Christian College, Lahore, Pakistan

Full-Time Lecturer

2021 - 2022

University of South Asia, Lahore, Pakistan

• Developed and delivered foundation courses in digital media for new students across disciplines, equipping them with essential digital skills.

Seasonal Lecturer

2019 - 2020

Foundation University, Rawalpindi, Pakistan

• Taught Media Sciences students two courses: one focused on the creative process of ad-making, from conceptualization to execution, and a technical course on using After Effects to create motion graphics.

Visiting Lecturer

2015 - 2019

University of Punjab, Lahore, Pakistan

• Guided final-year Mass Communication & Digital Media students on their creative projects (documentaries, TV ads, short films). Provided mentorship and feedback.

Instructor: Short Filmmaking Course

2022

Arena Multimedia Lahore, Pakistan

• Designed and delivered a short filmmaking course for novices, fostering their creativity and technical understanding of video production.

Communication Officer

2022

Micromerger/UNICEF, Lahore, Pakistan

• Led multimedia content production for public health campaigns, significantly increasing campaign reach and engagement.
• Implemented digital marketing strategies, including paid social media campaigns and Google Grants, to support fundraising and advocacy objectives.
• Collaborated with regional teams and external partners to ensure the effective delivery of communication materials.

Multimedia Content Creator

2021

Namal Education Foundation, Lahore, Pakistan

• Developed multimedia content for donation campaigns.
• Led the production of videos and brochures to support fundraising activities.

Multimedia Content Creator/Communication Specialist for Infrastructure Projects

2016 - 2019

Pirana Ad Agency, Lahore, Pakistan

• Managed digital marketing campaigns for major infrastructure projects, including paid advertising, social media strategy, and content creation.
• Developed and maintained project plans, timelines, and budgets, ensuring that all campaigns were delivered on schedule and within budget.
• Produced visually compelling multimedia content, including videos, presentations, and advertisements, to communicate project impacts and benefits.

Social Media Manager

2017 - 2018

Lahori Ink., Lahore, Pakistan

• Grew the social media presence of the brand, increasing followers by over 30,000 within two years through creative content and engagement strategies.
• Managed the end-to-end process of digital marketing campaigns, from concept to execution, ensuring alignment with brand goals.